Late december 2020 we were invited to the Beter dan Koffie podcast to brainstorm about the challenges & solutions of customer engagement in circularity. We’ve made this summary for our international supporters out there, because we don’t want anyone to miss out on the great conversation we had.

The overal…


Welcome to the Candour Circularity 101 series! This is the part where we go a little more “in-depth” in talking about circularity within fashion. The goal? To help you easily explain what circularity is when you find yourself at the dinner table with friends and family.

Circularity, I’ve heard that before

If you’ve had a…


First of all, we wish you a happy and healthy new year! We hope this year brings some new light back into your lives after the darkness of 2020 (yes, that did sound somewhat dramatic, but let’s face it, 2020 was rough).

Anyway, time for some positivity. While our roadmap…


Recently I wrote an email with an open application to a Dutch alternative music platform to offer to write for them on a voluntary basis sometime. “Nothing wrong with experiencing new fields of work on the side, while focussing the majority of my time on my own ideas,” I thought.


Hmm yes, social media, don’t you just love it how easy it is to break free from reality by spending some time on your beloved online platforms? Well, if that would be time well spent, then yes, but I think most of us experience quite the opposite.

I came to…

Haiko Huvenaars

I mainly write to share early thoughts and I encourage readers to share theirs, so we can refine our thinking altogether.

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